According to the Centre for Retail Research forecast in July 2021, total retail sales in 2020 will fall overall by -4.6% compared to 2019 (or a reduction of £17 ... Retail sales strategies can make or break your brand. Select the wrong approach and watch your business flounder as it wastes money on useless marketing ploys.
Consumers want to connect with your brand both on and offline. Outline the steps of retail strategy planning Strategic planning is a formal process. Thus, it is marked by specific activities in which firms engage to build a marketing plan, ensuring that the entire organization is aligned on strategic priorities. In the corporate sector, the term strategy is quite common such as product strategy, a marketing strategy, a branding strategy or a retail strategy and the list goes on.